![](/media/Speakers/new Harjot Singh.png)
Harjot Singh
Global Chief Strategy Officer, McCann and McCann Worldgroup, Cannes Lions Creative Effectiveness Jury President
Harjot Singh is an award-winning advertising executive with a proven, global track record. Unwavering in his belief that creativity is the world’s most powerful resource, Harjot is most drawn to people shaped by their interest in constant discovery, learning and open mindedness. For over 25 years, Harjot has held senior, management roles in North America, Asia, and Europe, working with some of the most well-known creative agencies in the world, and advising many of the world’s most successful brands and corporations across every category and sector; from packaged good, to banking, cars, retail, telco, beauty, fashion, and the public sector. Colleagues and clients consistently credit him with bringing clarity and inspiration from the complex, putting human needs at the heart of any marketing response, and delivering measurable impact.
Harjot is currently Global Chief Strategy Officer for McCann and McCann Worldgroup. He joined McCann in New York in 2011 to lead the General Mills and Nestle business globally. Prior to being named Global CSO of McCann in January 2021 he served as Chief Strategy Officer, McCann Worldgroup EMEA and UK, leading it to be the most creatively effective agency network, and the only agency network to have been ranked #1 for 6 consecutive years. He was named EMEA Strategist of the year in 2020 by Campaign Magazine. In January 2023, Harjot was promoted into an expanded, group wide global strategy, and executive leadership role with a remit that extends across all McCann Worldgroup brands, agencies, and regions. Under Harjot’s leadership McCann Worldgroup continues to be ranked the #1 Most Effective Agency Network in the world.
Harjot has judged, chaired, advised, spoken at, and won awards at the most notable and influential industry award shows around the world. In recognition of his expertise and contribution to advancing the understanding of advertising effectiveness globally, Harjot was elected a Fellow of the Institute of Practitioners in Advertising in June 2023. He is also non- executive director of a UK based economic development consultancy with worldwide operations, and serves on the board of directors for Effie Wolrdwide and the board of trustees of the British History of Advertising Trust, and Artangel, a UK based global public art organisation committed to celebrating the artists of today and identifying those of tomorrow.