![](/media/Speakers/new Nishma Patel Robb.png)
Nishma Patel Robb
President, WACL (Women in Advertising and Communications Leadership)
In 2014, Nishma Patel Robb became a part of Google's team, where her influence has been instrumental in shaping numerous cherished programs, events, and campaigns in the UK. She's been at the forefront, contributing to the creation of iconic Google Doodles, showcasing the practicality of Google's products in daily life, aiding business growth through free digital skills training and mentoring, and advocating for online safety through the promotion of Google's products and initiatives.
Her journey to Google started after her tenure as the Chief Client and Marketing Officer for iProspect at Dentsu. Prior to her agency experience, she held notable positions like Sales Director at Teletext and Managing Director at Teletext Holidays.
Becoming President of one of the world's oldest and most influential women's clubs - WACL, Women in Advertising & Communications Leadership, their purpose is to accelerate gender equality via support, inspiration and campaigning. Nishma demonstrates an unwavering dedication not only to furthering WACL's advocacy efforts for gender equality but also to guide emerging talents through mentoring. Additionally, she provides support to various groups such as MEFA (MediaForAll), a program dedicated to help Black, Asian and ethnic minority talent thrive within the media and advertising industry in the UK, BRiM, and Creative Equals. Nishma's distinction as a Fellow of the Marketing Society is also a source of pride.
Nishma's commitment extends further as she works towards implementing comprehensive menopause policies across businesses. Her goal is to ensure that women receive the necessary support and understanding during this significant stage of their lives, propelling them towards the next phase of their careers.